Gulf Centre for Consultancy & Quality
Gulf Centre forConsultancy & Quality
Under the gracious patronage of

His Highness Sheikh Tamim bin Hamad Al Thani

Emir of the State of Qatar

13TH GULFQUALITY CONFERENCE

Conference date:

Thursday 12 November 2026

Sharq Hotel, DohaWorld Quality Day

Artificial Intelligence and
Customer Service Quality

The conference looks at the future of customer service and AI applications, how service is measured and governed, and the quality of what AI produces.

0days
00hours
00mins
00secs

We strive to spread
the culture of quality

The centre helps government bodies and private institutions apply international quality management systems (ISO), and provides management consultancy and training programmes.

More about the centre
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview
Conference preview

The six conference themes

  1. 01

    The future of customer service and AI

  2. 02

    AI and measuring customer service

  3. 03

    Employees, AI chatbots and intelligent agents in customer service

  4. 04

    Quality of AI outputs and AI governance

  5. 05

    AI in government services

  6. 06

    Toward a Gulf framework for AI-driven customer service quality

Themes to be confirmed by the organisers

Register

Conference DetailsThursday 12 November 2026Sharq Hotel, DohaWorld Quality Day

Registration Request

Past Conferences

Previous Gulf Quality Conferences

  1. 01Quality Management Systems
  2. 02Quality, the Environment and Natural Resources
  3. 03Quality in the Education Sector
  4. 04Quality in the Financial Sector
  5. 05Quality in Community Service
  6. 06Quality and Institutional Development
  1. 07Quality and Environmental Challenges
  2. 08Quality and Human Development
  3. 09Quality and Leadership Commitment
  4. 10Quality and the Protection of Information Systems
  5. 11Quality and Innovation
  6. 12Quality Systems and AI Technologies
13Next edition · Thursday 12 November 2026Artificial Intelligence and Customer Service QualityRegister now

Sponsors

Qatar Chamber
Platinum SponsorQatar Chamber
Al-Sharq newspaper
Media SponsorAl-Sharq newspaper
Achievements

The centre's achievements

01

The Gulf Quality Conference

Organised annually by the centre under the patronage of HH Sheikh Tamim bin Hamad Al Thani, Emir of the State of Qatar, to spread the culture of quality.

02

The Qatar Quality Award

Proposed by the centre to the Father Emir, HH Sheikh Hamad bin Khalifa Al Thani. Law No. 7 of 2003 establishing the award was issued as a result.

03

The GCC Quality Award

Proposed by the centre to the Secretary-General of the Gulf Cooperation Council. The Ministerial Committee for the GCC Standardization Organization (GSO) approved its establishment on Thursday 5 November 2023.

04

The Smart Customer Satisfaction Platform

A platform the centre invented and built from the ground up.

See the platform
05

Quality system readiness

Consultancy that prepares government bodies and private institutions to implement international quality systems.

06

Management consultancy

Organisational structures, and financial and administrative regulations, for government bodies and private sector companies.

07

Training programmes

Delivered to government bodies, financial institutions and business owners.

See programmes
GAI-CSQ

Smart Customer Satisfaction Platform

Generative AI for customer service quality, invented by the centre to gather and analyse customer feedback on government, public and private sector services.

Register to attend
  • Collects and analyses feedback

    Gathers and analyses customer feedback on service quality.

  • Satisfaction indicators

    Produces satisfaction indicators for customers and service users.

  • Finds what to improve

    Identifies where a service can be improved.

  • Supports decisions

    Backs decision-making with indicators and analytical dashboards.

  • Early warning

    Raises an early warning when the performance of any service drops.

Other Activities

Consulting and training

The centre delivers consultancy and training to government bodies, financial institutions and private sector companies.

A group from one of the centre's training programmes
  • 01 / 02

    Quality system readiness

    Consultancy that prepares government bodies and private institutions to implement international quality systems.

  • 02 / 02

    Management consultancy

    Organisational structures, and financial and administrative regulations, delivered to government bodies and private sector companies.

Our Clients

Barwa Bank
Doha Bank
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Barwa Bank
Doha Bank
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Barwa Bank
Doha Bank
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Barwa Bank
Doha Bank
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo
Client logo